A paper in Nature Chemistry

We've been fortunate enough to publish a commentary in the highly-regarded journal Nature Chemistry, discussing how to measure the impact of our videos.

It's a rather inexact science, as you'll see in our paper.

And even better, the publishers have made the article freely available for the next month - so anyone can read it without a paid subscription (UPDATE: This free offer has now lapsed... sorry!)

Our thanks to Nature Chemistry.

Click here for the article online.

And click here to download as a PDF.

What a lovely treat as we prepare to upload our 300th film to The Periodic Table of Videos.

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